Husk Coconut Water
Branding
Branding / Packaging
Creating a vibrant brand and bottle design for a confectionary company newcomer.
CLIENT
One54
SERVICE
Branding
Naming
Package Design
Promotion
ABOUT
A fledgling confectionary company came to Aesop calling for a completely new identity for it’s coconut water. What sets this water apart, is whilst most coconut water originates in Asia, Husk starts life on young West African palms. This seemed like a bold, exciting theme that could be translated into a beautiful visual style. I used a combination vibrant colours and natural materials to bring Husk to life. The pattern on the bottle represents a traditional palm weave and is a key element throughout the brand.